About the designer
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Shelly Assody
mother of two charming children
is a second generation to a family of jewelry designers
and a jeweler for almost two decades
Her mother and mentor is Tamar Assody
a time-honored jeweler
Shelly began her jewelry career by chance
as an apprentice to her mother
and grew up learning the craft through her
Later, once on her own, she was trained by professional workshops and jewelers around the world
Shelly collaborated with jewelry designer Rachel fucs
for few first years
Togetherthey created a unique collection
"Family is always in fashion"
that marked a significant phase in Shelly's evolvement as a jeweler designer.
Shelly works with many techniques
including 3D technology as well as old authetic ones
which combines her modern world and her desire to create and design jewelry
which comes naturally
Working on her studio in Tel Aviv
Shelly creates unique and personal collections made of 14,18,21 karat gold as well as sterling silver
natural gemstones an diamonds
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